We have launched the new REMMIND collection. You may have noticed that it is very different from the previous one. It does not stand out for bright colors or particular prints. Instead, it stands out for its simplicity.
However, behind this simplicity lies an extremely important message: nature already knows how to defend itself and regulate itself; the only task of man is not to interfere and let it take its course. For this reason, we chose three types of plants that either seem to have learned to live in truly difficult places, are at risk from a formidable parasite, or have decided to provide something superb to humans if given the necessary care. We chose cacti, palms, and olive trees.
Under their images, you will notice some particular inscriptions: “CARNEGIEA”, “PHOENIX”, and “OLEA”. For those who do not know, these inscriptions refer to the botanical genus of those plants. The deep research (we apologize to botanists if we were imprecise) aimed to highlight the work of many men and women who protect the biodiversity of our planet every day through research and an endless series of attentions.
Here is a brief summary of the characteristics that led us to choose these plants.
The “CARNEGIEA” is a plant native to Arizona and is characterized by deep roots capable of capturing water from the rare rains in the area and by the folds of its trunk able to store it.
The “PHOENIX” is the tree we commonly call palm and see adorning our gardens and streets. In recent years, its trunks have been affected throughout the Mediterranean area by an insect: the Rhynchophorus ferrugineus. Its spread seems to have been determined by the trade of infected palms.
Among the “OLEA” plants, there is a very common one, the Olea europaea. Since ancient times, the fruits of this plant have been part of the diet of populations bordering the Mediterranean. This type of plant, if well cared for, offers abundant fruits. A curiosity: the olive tree is also able to survive long periods of drought.
However, these three plants were also chosen for a second reason. Keep following us to find out more…
